Swiss Re
Strategic Account Paradox Framework
6-Dimension Analysis
Timing Triggers
4 activeNew digital claims management system launch (March 2025)
P&C Re operational efficiency improvement mandate
London Market digital transformation requirements
Lloyd's Blueprint Two compliance requirements
SWOT Analysis
Strengths
Global scale and brand authority
Deep actuarial and risk expertise
Strong cedant relationships globally
Significant technology investment capacity
Weaknesses
P&C Re operational inefficiencies
Complex global operations creating integration challenges
Historical risk assessment issues in P&C Re
Large organisation with slow decision-making
Opportunities
Digital claims management system creating Salesforce integration opportunity
Cedant relationship management as competitive differentiator
Data analytics as underwriting differentiator
London Market digital transformation
Threats
Munich Re and Hannover Re investing heavily in technology
Climate change increasing catastrophe loss volatility
Regulatory changes in reinsurance
InsurTech disruption of traditional reinsurance distribution
Salesforce Use Cases
Cedant relationship management and treaty tracking (FSC)
Claims management integration with new digital claims system (Service Cloud)
Underwriting workflow automation and risk appetite management
Analytics and reporting for cedant clients (Tableau/Einstein)
London Market broker relationship management
Three Deliverables
Ready to use with your team
Salesforce Account Team Point of View
Audience: Salesforce Financial Services Account TeamSwiss Re's new digital claims management system launch (March 2025) creates a natural Salesforce integration opportunity. The P&C Re operational efficiency mandate and $44.3B revenue scale make this a significant Salesforce FSC opportunity.
1Account Overview
Swiss Re is one of the world's leading reinsurers with $44.3B in revenue and operations across 25+ countries. The March 2025 launch of a new digital claims management system signals active investment in operational efficiency.
2The Strategic Paradox
Swiss Re's growth targets are undermined by P&C Re operational inefficiencies. The digital claims system launch is the first step — Salesforce FSC is the cedant relationship management layer that completes the digital transformation.
3Why Now
The digital claims system launch creates a natural integration conversation. Engage now to position Salesforce as the cedant relationship management complement to the claims system.
4Opportunity Size
A Salesforce FSC deployment at Swiss Re's London operations represents a £5M–£10M initial programme with global expansion potential.
5Why Ziipline
Ziipline's reinsurance market expertise and track record in complex, multi-geography Salesforce deployments makes it the ideal delivery partner.